We take E-cards to a new level with T-Pain's "Which Drink are You?". Fans select their favorite song from the album (complete with embedded Spotify link), and are matched with the song's drink card - including ingredients and mixing directions. They can then share their card on Facebook, Twitter, Pinterest, Instagram, Tumblr, or email. This promotion is all about theming - matching songs to drinks for T-Pain's "Happy Hour" album. You can check it out here: http://www.tweematic.com/tpain/
Main page
Fans can select from 12 songs/drinks to share on social media
Share screen
Fans can share their drink card on Facebook, Twitter, Pinterest, Instagram, Tumblr, and email