This year we had the unique opportunity to work with Miranda Lambert's MuttNation Foundation to create a Valentine's Day quiz application that allowed her fans to find their "mutt match" based on a series of questions.

The activation is online at https://match.muttnation.com

The quiz consisted of 9 simple questions, each with a set of pictures associated with the answers.

After answering all the questions, the application would suggest a "mutt match" and allowed them to find local shelters or enter a sweepstakes for a chance to win tickets to a Miranda Lambert concert.


Mobile version